Devotion
We make a fine bourbon, at a profit if we can, at a loss if we must, but always a fine bourbon.
View ArticlePlastic Flowers
Don’t be afraid to show your flaws. Imperfections are real and people respond to real. It’s why we like real flowers that wilt, not perfect plastic ones that never change.
View ArticleRules of Technology
The first rule of any technology used in a business is that automation applied to an efficient operation will magnify the efficiency. The second is that automation applied to an inefficient operation...
View ArticleSocial Media
In the end, it isn’t who you really are. It’s the hilarious, adorable, fascinating, intelligent, so-worth-Friending version of you. Social media isn’t about having a conversation with people you know....
View ArticleDressing for Success
Dressing for success today means something different from what it used to. No longer does “working” mean showing up at a corporate office Monday through Friday, with the objective of blending into a...
View ArticleThe Pursuit of Profit
My passion has been to build an enduring company where people were motivated to make great products. The products, not the profits, were the motivation. [John] Sculley flipped these priorities to where...
View ArticleInstinct vs Reason
Our civilization is still in a middle stage, scarcely beast in that it is no longer wholly guided by instinct; scarcely human, in that it is not yet wholly guided by reason. ~ Theodore Dreiser
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